Setup Guide

How To Create Your Google Business Profile (GBP) + Add Another Location

Use this as a practical checklist. It covers first-time setup, verification, and adding more locations under an existing owner account.

Official Links (Open First)

Step-by-Step: Create First GBP

1. Sign in as owner

Use the Google account that should permanently own the business profile.

2. Add business basics

Business name, primary category, location/service area, phone and website.

3. Submit verification

Follow the method offered by Google (video, phone, email, postcard, etc.).

4. Wait for review

Google may take up to 5 business days in many cases.

5. Complete profile quality

Add hours, services, photos, business description, and messaging details.

Step-by-Step: Add Another Location (Same Owner)

1. Stay on same account

Do not create a new Gmail. Use the existing owner account.

3. Verify new location

Each location must be verified separately unless your account supports bulk verification.

Screenshot Walkthrough References

These official pages include UI references/screenshots or verification recording examples. Open each while doing setup.

Setup MomentWhat You Should SeeReference
Start setup"Add your business to Google" flowAdd / Claim Guide
Verification options"Get verified" prompt and available methodsVerification Guide
Video verificationCapture video flow and accepted proofVideo Verification
Owner conflict"Request access" path for existing listingsOwnership Request
Team accessAdd managers/owners safelyOwners & Managers
Many locationsBusiness groups / bulk managementBusiness Groups

Common Mistakes To Avoid

Using different owner emails for each location

Keep one owner account for clean control, then add managers as needed.

Changing name/category/address while verification is pending

This can reset or invalidate verification flow in many cases.

Not preparing proof before video verification

Have signage, street context, access proof, and brand assets ready before recording.

TL;DR

Create GBP at business.google.com/add, verify each location, and use the same owner account to add additional locations. Use official Google help links above as a screenshot-backed walkthrough while setting up.

Evidence and editorial standards

Written to support a real business decision

Reviewed by the Gloo Local Product & Research Team on September 11, 2026. Product statements describe connected Gloo Local workflows. External facts are linked to their sources. Illustrative operating examples are not represented as measured customer outcomes.

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